IGNOU MMPC-006 Study Material | IGNOU MBA Study Material | IGNOU MMPC-006 Books – All those candidates who are in search for the courses of IGNOU MMPC-006 Study Material/ Books has come to the right page. Candidates can download the books of each course code of IGNOU MMPC-006 from this portal. IGNOU MMPC-006 study material is now available to download from this page for all the MMPC-006 Students.
The Study Material of IGNOU MBA Students is free of cost. We do not charge anything for the study material/books. Candidates must note that there is also no registration needed for downloading the study material.
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IGNOU MMPC-006 Study Material
Marketing Management
Block-1: Introduction to Marketing and Markets
| Units | Unit Names | Click Here |
| Unit-1 | Marketing: An Overview | Download |
| Unit-2 | Marketing Environment Analysis | Download |
| Unit-3 | Market Segmentation, Targeting and Positioning | Download |
| Unit-4 | Consumer Behavior | Download |
Block-01: Introduction to Marketing and Markets
Block-2: Product and Pricing Decisions
| Units | Unit Names | Click Here |
| Unit-5 | Product Decisions | Download |
| Unit-6 | Branding and Packaging Decisions | Download |
| Unit-7 | Product Life Cycles and New Product Development | Download |
| Unit-8 | Pricing Decisions | Download |
Block-02: Product and Pricing Decisions
Block-3: Distribution and Promotion Decisions
| Units | Unit Names | Click Here |
| Unit-9 | Integrated Marketing Communications | Download |
| Unit-10 | Advertising and Sales Promotion | Download |
| Unit-11 | Personal Selling and Managing Sales Personnel | Download |
| Unit-12 | Distribution Management | Download |
Block-03: Distribution and Promotion Decisions
Block-4: Sectoral Applications and Emerging Issues
| Units | Unit Names | Click Here |
| Unit-13 | Marketing of Services | Download |
| Unit-14 | Digital Marketing | Download |
| Unit-15 | Other Emerging Issues in Marketing | Download |
Block-04:Sectoral Applications and Emerging Issues
Is It Necessary To Download IGNOU MMPC-006 Books?
Candidates must know the important thing that for attending the IGNOU MMPC-006 Term End Examination (TEE), it is necessary to submit the IGNOU Assignments to your particular regional centre of IGNOU. Without the assignments, candidates won’t be allowed to sit for the examination. So, for this students need to first download their assignments, complete them and then submit it to the regional centre of IGNOU.
Candidates can solve their respective assignments of IGNOU MMPC-006 by using the available books or study materials provided by IGNOU. These study materials/ books are not only beneficial for the assignments but for the preparation of their respective term end examination.
You can get good marks in your MBA [Master of Business Administration]Â Programme in the term end examination with good grades.
Also check – IGNOU MBA Syllabus (Latest & Updated)
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